IKEA, the makers of furniture that we love to hate, have created a viral marketing campaign that will supposedly unveil a new, eco-friendly car. Now if this thing comes in a trillion pieces along with an allen wrench, well, you may want to give this one a long, hard think before you purchase. Chances are, they’ll leave out two screws, which will send you screaming to the nearest white-padded room, but hey – if you’re into challenges, knock yourselves out.

On their website, designer Christophe Grozs stands next to an apparent car draped with the word LEKO and the tagline “la voiture selon IKEA.” We’re not exactly sure what he says, as it’s in French, but we’re guessing he’s telling you it will be a breeze to put together.

Apparently, the car is a modular design which can operate as a coupe or as a convertible, and has the full backing of the World Wildlife Fund.  The website counts down to April 1st, so the joke will be on you when you wind up staring at a box filled with disassembled car.

If this is an April Fool’s joke on the part of IKEA, well, it just ain’t that funny. I mean, we’re not rolling on the floor laughing our asses off or anything. Nice try though.